South African Cultural Observatory

Business and Arts South Africa Appoints New Marketing Coordinator

BY 24.01.19

Starting off the year, Business and Arts South Africa NPC (BASA) appointed a new marketing coordinator to join their fast growing team at the Johannesburg office.

Sinenhlanhla Mdiya (or Sne, as affectionately known to her peers) took up the position of Marketing Coordinator on January 7th 2019, and will work closely with the incoming Head of Marketing to manage and handle all marketing and communications related elements of BASA.

“I am really excited to join the incredible team; I’m looking forward not only to expanding my knowledge of the business and arts industry but to also make a positive impact to the BASA brand.” says Ms. Mdiya.

Prior to joining BASA, Sne worked as a Celebrity Publicist and Events Coordinator. She was involved with the Feather Awards (SA), African Mayors Conference, Global LGBTI Conference, National LGBTI SAPS training, Global AIDS Conference, Basha Uhuru Media Launch, Afropunk, #IAmWinnieMandela Event, MEC Community Safety Awards, and worked closely with celebrities such Jessica Nkosi, Kelly Khumalo, Brenda Mtambo, Thami Dish, Wanda Baloyi, Phila Madlingozi and the AKA & CRUZ partnership media launch.

Sne is a graduate from Vaal University of Technology, where she obtained her qualification in Public Relations Management and Post-Grad Business Administration. In addition, Sne serves as a PR board member at Vaal University of Technology.

 

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