South African Festival Economic Impact Calculator

BY 02.04.20

When normality returns, and South Africans are able to converge, gather and participate in various events and activities, it will perhaps be even more critical for the organisers to understand the economic value of these events.  The South African Cultural Observatory has developed a tool to assist all event organisers who wish to ensure that they derive the most economic value both for themselves, the funders and participants. The tool, South African Festivals Economic Impact Calculator (SAFEIC) is a free online tool developed by the Observatory specifically for cultural festival and event organisers so they can track the economic impact of their events. The SAFEIC is designed to be used to estimate the economic impact of a festival on a host economy. It has been carefully, and conservatively, designed so as to produce results that are as reliable and valid as possible for a wide range of events – provided the data used is as accurate as possible.